Fast paced growing market for food delivery apps
- Nhi Van
- Mar 20, 2019
- 2 min read
Updated: Mar 23, 2019
An expanding number of tech new companies are taking advantage of a standout amongst the most fundamental, yet divided market: Food.
Why? Because in the food industry, there are no "winner take-all dynamic". The connection among food and us, people, has generally been candidly determined. People is now sharing their love for food through social media posts like a girl uploads her acai bowl recipe on instagram story, a guy just ate a burger for lunch with a good city view. This brings emtions to people, by connecting their minds and hearts (probably their bellies too)
So what do we all want? is quality food with fast and convenient services because not everyone afford to spend hours of cooking every single meal everyday.
Many food delivery apps were born with promises to deliver food to your door within 15 minutes after just one click of purchase. So having quality food delivered to your door within 15 minutes after a long working day is quite reasonable. Taking a look for the takeaway food delivery sales in the past few years, fast food is the leading number on the take.
There are many sayings prove that openings were rising for startup restaurateurs to open conveyance kitchens without the mind-boggling expense of restaurant fitouts. As in hospitality perspective, why spending $4000 square meter a month to pay retail rents for a spot at CBD while you can just locate the restaurant somewhere with low-cost area then deliver to a round of 10km around you? According to a report, the percentage of people ordering takeaway food in Australia have been increased by more than 14% over the past year, mainly New South Wales, Victoria and Western Australia. If you are a city worker, an international student or a mom with 2 jobs. The time of eating is expected to get as shorter as possible because time is money.
Many new services have started to significantly enter food market and draw money out of customers’ pockets easily like Menulog, Foodora, UberEats, Deliveroo and they are clearly contributing to the nation’s food sales. Furthermore, there are various options to choose from like healthy food, vegan food or even sweet treats to spoil yourself. So growing food deliver apps is actually a good thing where smart buyers go online and compare prices, the whole industry will be on the rise. And with increasingly fast growing lifestyle, online marketing is not an exception. We can see a potential that greater demands are made and easy services which we can provide to our customers will not be a hard task. Here is a short video showing how online food ordering work (GloriaFood)
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